About

Drew Rosenthal

Drew Rosenthal

New York-based director offering full-stack creative direction and video production for brands and original series.

New York-based director offering full-stack creative direction and video production for brands and original series.

Drew Rosenthal, Webby award-winning creative producer who specializes in social-first digital media.

He created Shop Cats, a Webby and Telly-winning series featured in The New York Times and People, and Subway Oracle, featured in The New York Times, Vulture, and The Cut. He directed, shot, and edited both series. He also co-develops, produces, and shoots 1 Minute Talk Show.

Drew is co-founder of DinerTV, a studio making branded social video and original short-form series. Previously, he served as Head of Production at Mad Realities, developing original shows from concept through delivery and building the production teams to bring them to life.

His work spans 50+ brands, including Pinterest, Tory Burch, Meta, Nike, Google, Airbnb, Victoria’s Secret, Calvin Klein, Adidas, Coca-Cola, Amazon, Warner Bros., and Universal Pictures.

Recognition

Awards and recognition

Awards and recognition

Awards and recognition

Award

Description

Year

Webby Award

Shop Cats. Social, Animals category.

2025

Webby Award

2025

Webby Award

Shop Cats. Social, Animals category.

2025

People’s Telly Award, Silver

Shop Cats. Online Series category.

2026

People’s Telly Award, Silver

2026

People’s Telly Award, Silver

Shop Cats. Online Series category.

2026

Brands I’ve worked with

Brands I’ve worked with

  • Tory Burch
  • Meta
  • Nike
  • Airbnb
  • Victoria’s Secret
  • DoorDash
  • Squarespace
  • Popeyes
  • Universal Pictures
  • Nutrafol
  • Shopify

Need a director or director of photography? Book me directly.

Be Happy For Once

Full-stack creative direction and video production for brands and original series. Tell me about your project.

Need the whole production? Work with me and my team at DinerTV, the studio I co-founded.

Visit DinerTV

Need a director or director of photography? Book me directly.

Be Happy For Once

Full-stack creative direction and video production for brands and original series. Tell me about your project.

Need the whole production? Work with me and my team at DinerTV, the studio I co-founded.

Visit DinerTV

Need a director or director of photography? Book me directly.

Be Happy For Once

Full-stack creative direction and video production for brands and original series. Tell me about your project.

Need the whole production? Work with me and my team at DinerTV, the studio I co-founded.

Visit DinerTV